1923: Started operations in wholesale trading of textiles.1947: Incorporated as a limited company-K.Chellaram & Sons(Nigeria) Limited.
1978: Became a Public Limited Company.
1978 - 79: Got listed at athe Nigerian Stock Exchange.
1990: Name changed to Chellarams Plc.
90s -00s: Successful foray into the field of brand promotion.
SUCESS STORY-Money was not a goal by itself; Shri Kishinchand Chellaram (The Founder) believed that the value was in the journey. He believed that work is worship, an offering to God.
Kishinchand held a personal credo that any results derived from work were blessings from the heavens. In response to comments often made about his good fortune, he would say: "The harder I work, the luckier I become."
This reflected his views on the links between destiny and free will; in essence, he believed that good deeds would be rewarded through some higher power.
Kishinchand "felt he was destined to work and work and work, and not waste any day except when he was required to do so for maintaining good health to be able to work more efficiently