GM - Home Furnishing/Textiles Retail Chain at East Africa 

Retail Chain for Home Furnishing and Home Textiles at East Africa

Sales & Marketing :

  • Initiate strategies along with directors to conduct in-store promotions, marketing activities using technical info & new product launches
  • Conduct Team Training to enhance sales
  • Initiate and devise a marketing campaign for both short term and long term brand development
  • Introduce new products and launch successfully
  • Build and develop relationships with retailer's in store staff to drive sales

Product Sourcing & Development:

  • Responsible for sourcing, developing the entire range of products to fit in the retail stores (Bed linen, Bath Linen, TOB, Table & Kitchen Linen, Decors & Accessories) from identification of factories to managing entire process till goods arrive and are on shop floor for sales
  • Work with creative team to devise packaging and ensure correct product info has been captured
  • Making the buying plan for every season as per business plan in line with companys budgets and cash flows
  • Finalization of order quantity, prices, colors, MOQ, lead time, container load ability.


  • Plan the In-Store Layouts and planogram
  • Prepare product manuals, technical specifications to be used in displays of products to enhance customer knowledge
  • Assist with visual merchandising ideas

Desired Candidate Profile

  • Graduates with 6+ years of experience in Home Furnishing/Textile Retail industry
  • Good understanding of Towels, Bedding, Bath Linen, Shower Curtains, Rugs and all cotton textile home products
  • Should have a good understanding of technical aspects to home textile products
  • Aggressive and having a knack for details
  • Creative and a go getter
  • Should possess excellent command over English

Perks and Benefits

Net Savings $1500 - $2000 + Accommodation + Local Salary (Food) + Transportation + All Expat Benefits

Jay Bhatt,

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